Portugal brand is based on a sustained strategy that envisages the following objectives:
• Distinguish the brand and Namorar Portugal event;
• Promote internationally, the identity cultural icon of Vila Verde, the Valentine Handkerchiefs;
• Disseminate the products associated with the Flirt Portugal brand
• Report Vila Verde, as an international tourist destination on the theme of Love;
To this end, the following ACTIONS were identified:
• International Competition for Fashion Creators / Namorar Portugal Gala
• Promotional Sessions
• Fairs
• Launch of "Namorar Portugal, a brand with destiny" Promotional Material
See documents on file:
PDF: Brochure'Namorar Portugal, uma marca com destino'
PDF: Panels 'Namorar Portugal, uma marca com destino'
Movie : 'Namorar Portugal, uma marca com destino'
